1) People (owners + reviewers)
- Project owner (required): one person who consolidates feedback
- Decision maker (required): who gives final approval (and is available)
- Reviewer list: who should comment in Figma vs. who’s FYI
2) Access (so we can see the real product)
- A recorded product walkthrough (Loom is perfect) or a live demo
- Access to a staging environment if available (optional but helpful)
- Any existing analytics context (what matters to you)
3) Assets (what to send)
- Logo files: SVG preferred, plus PNGs
- Brand guidelines (if you have them)
- Product screenshots (or we’ll capture during walkthrough)
- Team photos (optional; only if you want team/testimonial sections)
4) Content inputs (even if copy isn’t final)
- A short description of your product (1–3 sentences)
- 3–5 key features / use cases
- Your top 3 differentiators (why you win)
- Your top objections (why people hesitate)
5) Logistics
- Confirm platform: Framer or Webflow
- Confirm launch needs:
- Are we doing DNS changes?
- Any existing pages that need redirects?
What we need from you (TL;DR)
- A single project owner + decision maker
- A product walkthrough
- Logos + any brand guidelines
- A rough feature list + differentiators (doesn’t need to be polished)
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