Web Design for startups

We help early-stage B2B startups look and feel like established players

Unlike bloated design agencies that drag projects out for months, Oratory will refresh your brand & website in weeks—with clear pricing and deliverables that actually make sense for B2B software startups.

Homepage Refresh
for an AI Sales Agent Startup
Homepage Refresh
for a Lead Gen Software Startup
Hero Redesign
for an AI Support Startup
Website Redesign
for a Education Software Startup
Hero Redesign
for a Supply-Chain Software Startup
Branding & Web Design
for an AI Biotech Startup
Brand + Website
for an AI Fintech Software Startup
Website Refresh
for a B2B Sales Software Startup
Brand + Website
for B2B Marketing Software
Website Refresh
for a Power Grid Software Startup
Homepage Refresh
for an Ad Platform Startup
Homepage Refresh
for a Manufacturing Software Startup
Homepage Refresh
for a Supply Chain AI Startup

Trusted by early-stage founders and VC Firms

[The Problem]

Traditional design agencies weren’t built with early-stage B2B software startups in mind

Agencies burn weeks in workshops before you see anything tangible

Bloated teams add meetings, slow decisions, and inflate project costs

Pricing is hidden with vague scopes that grow larger mid-project

[Our Solution]

Built from the ground up for the reality that early-stage B2B software startups live in

A truly focused and sprint-based process

Most agencies drag things out with endless discovery and layers of approvals. We work in one clear sprint, getting your core site live in weeks.

Deliverables that match startup needs

Traditional agencies often push overbuilt websites and brands. We start with the essentials your startup actually needs to launch with credibility.

Clear pricing that makes sense for startups

We publish packages with upfront pricing, so you know exactly what you’re getting and what it will cost. You choose if working with us makes sense for your team.

“We’ve worked with multiple agencies over the years, but this is the first time I felt like what we had envisioned actually made it onto the screen.”

Yasmin Sameni
Head of Operations, Tahoe Therapeutics

Featured Work

A new logo, brand, and a modern site that set Tahoe up to scale with confidence

Brand Refresh
Logo Design
Web Design
Webflow Dev

Applying new positioning to a fresh website, giving Wavmaker instant credibility

Web Design
Brand Refresh
Webflow Dev

A website and brand refresh that transformed Kepler’s digital presence

Brand Refresh
Web Design
Webflow Dev

A brand and website refresh to prepare Peec for fundraising and a flood of new users

Brand Refresh
Web Design
[Transparent Pricing]

Know exactly what you’ll pay before we start.

No hidden fees or unexpected scope creep. Our packages are designed around the essential pages every B2B startup needs. You choose the package, see the flat rate, and that’s it—and after launch, we'll be available to support with add-ons.
Polished homepage + Refreshed Visual

Homepage + Brand Extension

$10k
one-time payment
A ten day sprint to refresh your homepage and help you tell a better story through a standout visual theme and purpose-driven imagery. Walk away with a polished homepage that reflects your product—and doesn’t hold you back.
A 60-minute workshop to align on direction
A completely refreshed, fully responsive homepage design
Refreshed visual identity (colors, fonts, brand patterns)
Custom product visuals and a system to implement more in the future
Social media banners and other supporting assets
Interactions and high level of polish
Direct access to our team in Slack
Figma file with all of the assets we made
Webflow or Framer development included
Logo Add-on Available ($5k)
Best for Teams that are Growing Fast

Growth-Ready Website

$20k
one-time payment
A twenty day sprint to refresh your homepage and deliver a flexible kit of reusable, high-impact website sections—strategically selected for B2B software startups. Built so your team can easily expand, remix, and ship pages fast.
A 60-minute workshop to align on direction
A completely new homepage design
Five additional high-impact pages (like Pricing, Product, or About)
CMS set up for ease-of-use
Updated typography, color palette, and imagery
We'll show you how to use your new system to create any new page
Direct access to our team in Slack
Figma file with all of the assets we made
Webflow or Framer development included
Logo Add-on Available ($5k)

What founders and operators have said about working with Oratory.

“Working with Oratory on our homepage refresh was a game-changer. They took what we had, improved the structure, cleaned up the visuals, and made the site feel more intentional and aligned with who we are—and it’s been a hit with our employees, customers, and prospects.”

Andrew Harrison
CRO, dataroomHQ

“The team at Oratory not only designed a site that looks sharp and works well, but also created custom product visuals that made our product much easier to understand at a glance. Their process was smooth, collaborative, and really elevated our brand.”

Nick Droege
Founder, Toro TMS

“We started with a website and ended up with a creative partner we trust. The team at Oratory really listens, challenges where needed, and always makes the work stronger."

Jeff King
Founder + CEO, Rampmetrics

“We had just wrapped up a strategy sprint with Fletch to nail down how we talk about Askem. Oratory took everything we’d defined and brought it to life on the homepage. The redesign made our message clearer and the brand more polished, and it’s all easy to manage now in Webflow.”

Timo Virtanen
CEO & Co-founder, Askem

"The team at Oratory delivered exactly what we needed: a brand and website that made Settel feel like an established company from day one. They made the whole process clear and collaborative. And they went the extra mile on the imagery—working with us to define what images to use to convey complex information. It has certainly helped gain the interest of enterprises looking for a credible partner.”

Derek Elley
Co-founder + CEO, Settel

"We brought Oratory in to refresh one of our most visible properties, and honestly, I didn’t have to babysit a thing. Riley just handled it — I trusted him completely, and that let me focus on other parts of the launch."

Kayleigh Karutis
Partner + CMO, Wing VC

"Working with Oratory is a no-brainer if you’re an early-stage startup in need of a nice, clean design."

Mikko Seppä
Founder, HeadQ

Frequently asked questions

What happens after I pay?

You’ll receive a Slack invite to a private channel for your project. We’ll confirm timeline, share an intake checklist, and schedule the kickoff workshop.

How do we communicate during the sprint?

Slack is home base: quick questions, Loom walk‑throughs, and review links all live in one thread. For key touchpoints, we'll schedule a call as the need arises.

Why is a logo not included by default?

Most startups don't actually need a new logo—they need a visual identity refresh. When we say "brand and web refresh", we are talking specifically about everything around the look and feel of your startup from end-to-end. The logo is one small portion of that, which usually is not the limiting factor holding a company back.

If you really want a new logo, we can help with that; but it isn't a requirement by any means.

Why are the prices lower than a typical design agency?

We focus on what early‑stage teams need most—a sharp homepage and a clear visual system—using a repeatable sprint framework. No bloated discovery phase, no junior hand‑offs, just senior‑level work done quickly and efficiently.

What if I'm not happy with the design?

We work iteratively, so there's never a "big reveal", and we build in room for a couple of revisions at each step along the way. Our business runs on referrals and we strive to go above and beyond to make sure everybody is confident enough to refer us to their friends.

Do you have some work you can share?

Yes, we have a bunch of work on our gallery page. We can share more specific work relevant to your industry or complete sites on our intro call.

Do you offer product marketing help?

We’re focused on our website refresh packages, but we know how critical great product marketing is—especially on your homepage. We highly recommend working with product marketing experts Fletch PMM, who run fast, fixed‑scope sprints that align perfectly with our process. Let us know if you'd like an intro.

We can help iterate on copy, page layout, and overall page structure—but if you are still trying to refine who you are targeting, how you talk about your product, and need higher level product marketing strategy, you should work with the team at Fletch before we start here.